5,400 beds for the growing Dubai market

There will be an additional inventory of 5 400 beds in 2 100 luxury suites to the rapidly expanding hotel apartments market in Dubai when Bavaria Executive Suites Dubai opens, on Sheikh Zayed Road at Dubai Media City in 2008.

Attending World Travel Market 2007 in London, Ms Claudia Siebecker, Corporate Director of Sales & Marketing, said:

‘Judging by the number of enquiries we are receiving for 2008 from both the UK and European markets, arrivals will certainly reach if not exceed the 1.4 million visitors from the UK and Ireland forecast by the Dubai Department of Tourism and Commerce Marketing (DTCM) by 2010.

Whilst we are not issuing contracts and allotments at this stage in our preopening, the reception for Bavaria Executive Suites Dubai has been excellent and we look forward to being an integral part of the tourism development in the UAE in the coming years.’

Ms Siebecker has been meeting with many of the 200 tour operators featuring Dubai in the UK, and with potential new operators interested in large scale properties for the growing group and incentive market. She commented:

‘Bavaria Executive Suites Dubai is targeting not only Dubai’s existing travel industry partners, but also looking at ways of developing new relationships that will benefit the city as a whole. Many of these new relationships will be operators looking for large scale properties to accommodate groups, meetings and incentives that the city has previously been unable to welcome due to high demand for existing accommodations and function rooms. We are all working together to promote the destination, which makes this a very exciting time to be opening hotels!’